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| Dublin Core |
PKP Metadata Items |
Metadata for this Document |
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| 1. |
Title |
Title of document |
Marketing the Authentic Taco - Fabricating Authenticity |
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| 2. |
Creator |
Author's name, affiliation, country |
Jason W.M. Ellsworth; Dalhousie University; Canada |
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| 3. |
Subject |
Discipline(s) |
Religious Studies |
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| 4. |
Subject |
Keyword(s) |
Christianity; individualism; contemporary religion and politics; religion and culture; racism; socially contested; identity formation; |
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| 5. |
Subject |
Subject classification |
Religious Studies; Religion and Culture |
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| 6. |
Description |
Abstract |
In this chapter, Ellsworth discusses the wide array of food labels that pervade our food system today. Focusing on discourses of authenticity, he uses a case study of Mexican restaurants in a small province in Canada to show how authenticity is used in a competitive manner to legitimate businesses and cultural narratives. However, he also argues that there is a fetish for real and genuine experiences that drives demand for the authentic. |
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| 7. |
Publisher |
Organizing agency, location |
Equinox Publishing Ltd |
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| 8. |
Contributor |
Sponsor(s) |
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| 9. |
Date |
(YYYY-MM-DD) |
01-Aug-2024 |
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| 10. |
Type |
Status & genre |
Peer-reviewed Article |
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| 11. |
Type |
Type |
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| 12. |
Format |
File format |
PDF |
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| 13. |
Identifier |
Uniform Resource Identifier |
https://journals.equinoxpub.com/index.php/books/article/view/40272 |
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| 14. |
Identifier |
Digital Object Identifier |
10.1558/equinox.40272 |
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| 15. |
Source |
Journal/conference title; vol., no. (year) |
Equinox eBooks Publishing; Fabricating Authenticity |
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| 16. |
Language |
English=en |
en |
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| 18. |
Coverage |
Geo-spatial location, chronological period, research sample (gender, age, etc.) |
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| 19. |
Rights |
Copyright and permissions |
Copyright 2014 Equinox Publishing Ltd |