Multimodal Transcription and Text Analysis - A Multimodal Toolkit and Coursebook Foreword by Jay Lemke - Anthony Baldry

Multimodal Transcription and Text Analysis - A Multimodal Toolkit and Coursebook Foreword by Jay Lemke - Anthony Baldry

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Multimodal Transcription and Text Analysis - A Multimodal Toolkit and Coursebook Foreword by Jay Lemke - Anthony Baldry

Anthony Baldry [+-]
University of Messina
Anthony Baldry was formerly Full Professor in English Language and Translation, Faculty of Political Sciences, University of Messina.
Paul J. Thibault [+-]
University of Agder
Paul J. Thibault is professor in linguistics and communication studies in the Faculty of Humanities and Education, University of Agder, Kristiansand, Norway. He also currently holds the posts of Honorary Professor in the School of Foreign Languages and Literatures at Beijing Normal University and Honorary Associate Professor in the Faculty of Education, University of Hong Kong. He has held full-time appointments in the University of Hong Kong (2009-2012), Lingnan University, Hong Kong (2002), the University of Venice (1994-2005), the University of Padua (1992-1994), the University of Bologna (1984-1986, 1990-1992), and the University of Sydney (1986-1988), and Murdoch University (1982-1983). He completed his Ph.D., which was supervised by Professor M. A. K. Halliday and Professor Roger Fowler, at the University of Sydney in 1985. He is the recipient of various honours and awards, including, most recently, a University of Cambridge/University of Hong Kong Doris Zimmern research fellowship at Hughes Hall, University of Cambridge (2011) and in September 2012 he was appointed Associate Editor of Language Sciences. He was a member of the international Organizing Committee of the 1st International Conference on Interactivity, Language and Cognition (CILC2012) held at the University of Southern Denmark, Odense campus, 12th-14th September 2012. He is co-editor (with Anthony Baldry) of the book series English Linguistics and ELT, published by Equinox, London. His research interests include: distributed language and cognition, discourse analysis, functional grammar and semantics, educational linguistics, language development, multimodality and multimodal corpora, social theory, the bodily basis of cognition and semiosis, narrative theory, and philosophy of mind. His published books include: Social Semiotics as Praxis (Minnesota, 1991), Re-reading Saussure (Routledge, 1997), Discussing Conversation Analysis: The work of Emanuel A. Schegloff (ed., Benjamins, 2003), Language and Interaction: Discussions with John J. Gumperz (ed., Benjamins, 2003), Brain, Mind, and the Signifying Body: An ecosocial semiotic theory (Continuum, 2004), Agency and Consciousness in Discourse: Self-other dynamics as a complex system (Continuum, 2004), Multimodal Transcription and Multimodal Text Analysis (with Anthony Baldry) (Equinox, 2006) together with articles and book chapters. He is currently working on two new book-length projects: (1) Language, Body, World: A critical rereading of Hjelmslev; and (2) Distributed Language: The extended human ecology.

Description

How can we go about describing a website? Are web pages in fact pages? Or is the idea of the page just a metaphor? How do we account for the web page in terms of resources and the kinds of meanings that people make? And what about the web page as genre? Can we describe web pages in terms of different genres? How can we describe a particular pathway through a website and how can we relate a particular pathway to the virtual resources of a specific website as a whole? And what transcription techniques can we develop? How do websites work? How does this connect back to the notion of transcription? To what extent does the transcription speak for itself as a description of the web page? As we can see from these questions, there are many possible starting points in the analysis of web pages. Our chosen approach is to make some general observations about the nature of websites, which we illustrate with some examples. We then discuss a number of websites in detail applying the technique of multimodal transcription and text analysis to them. 3.0 Introduction 3.1 Page or screen? 3.2 Decoupling of material support and information on the computer screen 3.3 The relationship between web page, website, web users and web genres 3.4 The home page 3.5 The Nasa Kids home page 3.6 Creating a hypertext pathway 3.7 The British Museum Children’s COMPASS website 3.7.1 Children’s COMPASS home page: description of multimodal objects 3.8 A multimodal hypertextual thematic formation: daily life in Asia 3.8.1 Thematic system analysis: preliminary observations and an example 3.8.2 Multimodal thematic system development along a hypertext pathway 3.9 The action potential of hypertext objects 3.9.1 Experiential meaning 3.9.2 Interpersonal meaning . 3.9.3 Textual meaning 3.10 The virtual world of hypertext 3.11 Community or social network of users and practices? 3.12 The WWW as technological infrastructure and meaning-making resource 3.13 Conclusion

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Citation

Baldry, Anthony; Thibault, Paul J.. The web page. Multimodal Transcription and Text Analysis - A Multimodal Toolkit and Coursebook Foreword by Jay Lemke. Equinox eBooks Publishing, United Kingdom. p. 103-164 Feb 2006. ISBN 9781904768074. https://www.equinoxpub.com/home/view-chapter/?id=24009. Date accessed: 19 Apr 2024 doi: 10.1558/equinox.24009. Feb 2006

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