"Clarifying the Truth": Falun Gong's Media Strategies
James R. Lewis [+]
The Falun Gong organization has been mostly successful at promoting itself to the world outside of mainland China as a peaceful spiritual exercise group being unfairly persecuted by the Chinese government. This is partly the result of denying or downplaying the aspects of Li Hongzhi’s teachings that are vengeful, belligerent and violent. However, as James R. Lewis argues in “’Clarifying the Truth’: Falun Gong’s Media Strategies,” this is also the result of a conscious media strategy which involves, on the one hand, creating its own media outlets that focus on persecution and human rights themes, and, on the other hand, deploying a sophisticated media strategy that takes advantage of anti-PRC sentiments in Western media.