Trailer Trash or Inspired Vocality? Song as Promotion and Aesthetic Object in Cinematic Previews
James Deaville [+]
Agnes Malkinson [+]
This chapter explores singing and songs as heard in film trailers. It positions song in film trailers as being both aesthetically and commercially significant. The uses of singing in trailers are discussed in ways that position the voice as a contributor to the expression and diversity of the trailer landscape.