Thinking Out Loud: The 5Rs of Musicians’ Project and Career Decision Making

The Handbook on Music Business and Creative Industries in Education - Daniel Walzer

Mathew Flynn [+-]
University of Liverpool
Mathew Flynn is a lecturer in Music Industry Studies at the University of Liverpool, UK.

Description

Drawing on his survey of 500 UK-based musicians, Mathew Flynn uses grounded theory and research in behavioural economics to propose the 5R Model of Decision-Making: Role, Repertoire, Representation, Reputation, and Remuneration. With little extant scholarship on decision-making for musicians and designed with practitioners and educators in mind, Flynn’s 5R Model allows musicians to apply a visual toolkit of decision-making concepts in smaller, collaborative environments and when working independently. The result is a more comprehensive and visual understanding of how best to navigate an unpredictable music industry in the future.

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Citation

Flynn, Mathew. Thinking Out Loud: The 5Rs of Musicians’ Project and Career Decision Making. The Handbook on Music Business and Creative Industries in Education. Equinox eBooks Publishing, United Kingdom. Aug 2024. ISBN 9781800505223. https://www.equinoxpub.com/home/view-chapter/?id=45319. Date accessed: 24 Jun 2024 doi: 10.1558/equinox.45319. Aug 2024

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